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网站介绍：searchengineguide——Learn common sense search engine marketing, viral marketing and customer outreach via social media and blogs. A free resource for small business.searchengineguide，news——Good workout music?fro m Matt Cutts: Gadgets, Google, and SEO　 July 27, 2009Okay, so I registered for a sprint triathlon (400m swim, 11 mile bike, 3.1 mile run) in August. Maybe that will turn out to be a really stupid idea, but I\'m going to see if I can at least finish. So I need some good workout music, because ..Google Analytics seminar in Indiafro m Inside AdWords　 July 24, 2009For those of you reading the blog in India, we\'re hosting a Google Analytics Conversion University Seminar at the Google Gurgaon, India office on August 8th, 2009. Google Conversion University is an open event for anyone interested in learn..Location extensions, a new way to run local adsfro m Inside AdWords　 July 24, 2009Today, we\'d like to tell you about a new way to run your local ads – location extensions. Location extensions allow you to \"extend\" your AdWords campaigns by dynamically attaching your business address to your ads. This new feature will be..Now We\'re Really Tweetingfro m Google Analytics Blog　 July 24, 2009A few weeks ago , we mentioned some Google Analytics and Website Optimizer focused tweets that you can follow. Well now, as you can see if you glance over to the \"Subscribe\" section on the right, we\'ve got an official Google Analytics Twit..Twitter 101 for Business Releasedfro m Maria Reyes-McDavis | Web Success Diva　 July 24, 2009Twitter announced yesterday, the release of a special guide for business, Twitter 101 . The special, online guide is written by Twitter and Sarah Milstein — and to my surprise it\'s a valuable resource for anyone looking at Twitter as..Mobile Coupons Offer Multiple Benefitsfro m Search Engine Watch　 July 24, 2009Consumers love the cost savings of mobile coupons. Marketers love their many benefits. Mobile coupons are an inexpensive way to take advantage of what works in mobile marketing today. ... Is Yellow Journalism the New Color of Content?fro m Search Engine Watch　 July 24, 2009There seems to be a trend in being sensational lately, and not just by the lesser bloggers and reporters. Yes, online competition is fierce, but there should also be some responsibility. ... Inside...Google Ad Managerfro m Inside AdSense　 July 23, 2009In March 2008, we launched Google Ad Manager, our ad management solution for publishers with small direct sales teams. Following the rapid growth of this product, we\'re excited to announce that we\'re now devoting a new blog to Ad Manager at..Geo-Targeting Isn\'t Just for Local Businesses Anymorefro m Search Engine Watch　 July 23, 2009Most search advertisers use geo-targeted campaigns only if they have a local business, or are running a local promotion or event. While those are great uses for geo-targeting, it can also offer some significant advantages in your other PPC ..Link Marketing Opportunities in Your Backyardfro m Search Engine Watch　 July 23, 2009You may have spent a lot of time looking far and wide for links to your Web site. But are you overlooking opportunities in your home town? ... Conversion Optimizer is now available to more campaignsfro m Inside AdWords　 July 22, 2009We\'re excited to announce that Conversion Optimizer , an AdWords CPA (cost per acquisition) bidding feature is available to more campaigns. Any campaign with at least 15 conversions in the last 30 days is now eligible to use Conversion Opt..3 out of 5 Search Influence Employees Don’t Even Own a Print Phone Bookfro m Website Promotion is not Voodoo　 July 22, 2009In conversation one day, I mentioned to Will that for what we charge some of our clients, I can put a real value on it when I compare it to yellow pages spending. And what I mean by that is for what a plastic surgeon or a dentist or a wed..Baidu -- A Sleeping Giant Awakensfro m Search Engine Watch　 July 22, 2009Baidu is the search engine of choice for the Chinese people, but will it stay on top after some dramatic changes? The new Baidu Professional Edition will likely impact short-term advertising results for the sake of better long-term relevanc..Your Baby Is Uglyfro m Search Engine Watch　 July 22, 2009After launching a landing page optimization project, you inevitably will find chinks in the armor of your beautiful and perfect creations. Before fixing anything, you have to let go of your ego and acknowledge that your baby is ugly. ... Using Google Analytics to determine your Demographic Bidding strategyfro m Google Analytics Blog　 July 21, 2009One of the coolest new features in Google AdWords is the ability to target different demographics using demographic bidding. This allows you to adjust your bidding strategy based on your target audience and how each demographic group conve..